TAKE YOUR CHANCE
ALONE IN VENICE
CHANEL presents the new CHANCE campaign for 2018: a series of four playful mini-films, like an invitation to take your chance, starring four modern-day women who each reflect a different facet of CHANCE.
Shot in the Italian city of Venice, these short films were directed by award-winning Canadian director Eva Michon.
On January 8, 2018, they will be released in the media and on YouTube, and activated on January 13 on all CHANEL social media, along with a dedicated CHANCE CHANEL Instagram account @chancechanel.
4 JOURNEYS. 4 DESTINIES. 4 CHANCES
inviting you to a special encounter.
4 FRAGRANCES, 4 COLOURS, 4 STATES OF MIND
represented by 4 WOMEN.
As CHANEL has always been a House to embrace women taking their own path and deciding their own future, the campaign features interviews from four women, sharing their chance taking moments as well as four new campaign films.
The women include:
Selah Marley – American model, frequently featured on CHANEL runways
Lily Newmark – British-American actress currently staring in “Pin Cushion” by Deborah Haywood presented in Cannes
Angela Yuen – Hong Kong actress currently staring in her latest film “The White Girl” by Jenny Suen
Belen Chavanne – Argentine actress and model
CHANCE EAU TENDRE
With CHANCE EAU TENDRE, a oral-fruity fragrance that blends the grapefruit-quince accord with the softness of jasmine and the smoothness of white musk notes, Angela Yuen is the epitome of delicateness. Originally from Hong Kong, the talented 23-year-old actress currently stars in the lm The White Girl, directed by Jenny Suen.
With CHANCE, this oral fragrance that blends pink pepper, jasmine and ambery patchouli, Selah Marley shines with optimism. Daughter of singer Lauryn Hill, the 19-year-old American model is a frequent gure at CHANEL events and walked the runway for the Paris-Cosmopolite Collection.
CHANCE EAU FRAÎCHE
With CHANCE EAU FRAÎCHE, this oral-sparkling fragrance that melds notes of citron, jasmine and teak wood, Belen Chavanne is bursting with freshness. The 28-year-old model and actress from Argentina is regularly seen at CHANEL events and is a loyal fan of the House.
CHANCE EAU VIVE
With CHANCE EAU VIVE, this oral-zesty fragrance stirred by the vivifying notes of grapefruit and blood orange, Lily Newmark’s vitality is contagious. The 22-year-old Anglo-American lm and television actress currently stars in the lm Pin Cushion, which competed at the Cannes Film Festival and was directed by Deborah Haywood. She can also be seen in the 2018 lm Born a King directed by Agustí Villaronga.